Strategy — Tracy Brown, CX and EX Consultant — TLB Consulting

All tagged Strategy

Using the Cone of Plausibility to build AI strategies that work

Sep 24

Sep 24 Using the Cone of Plausibility to build AI strategies that work

Guide, Process, Tool

Ethical considerations for AI strategies

Jun 11

Jun 11 Ethical considerations for AI strategies

Digital transformation strategy for a global sporting organisation

Jun 2

Jun 2 Digital transformation strategy for a global sporting organisation

Project, Transformation

CX tool: approach to co-designing experience principles

Oct 5

Oct 5 CX tool: approach to co-designing experience principles

CX capability named a leader by independent research firm

Nov 30

Nov 30 CX capability named a leader by independent research firm

Communications Council talk on provoking behavioural change

Sep 22

Sep 22 Communications Council talk on provoking behavioural change

Event, Guest speaker

Experience strategy for Deakin University

Sep 21

Sep 21 Experience strategy for Deakin University

Know who you are as a business before your 'transformation' decides for you

May 21

May 21 Know who you are as a business before your 'transformation' decides for you

Article about experience strategy published by CMO

May 21

May 21 Article about experience strategy published by CMO

Time for strategists to sweat the small stuff

Oct 21

Oct 21 Time for strategists to sweat the small stuff

Jul 19

Jul 19 Do you need a business, brand or experience strategist? Don't doom your project to failure by picking the wrong one.

Healthcare innovation in the Digital Innovation Group (DIG)

Jan 21

Jan 21 Healthcare innovation in the Digital Innovation Group (DIG)

Project, Transformation

Community funding platform for Lloyds Bank (DigitasLBi)

Mar 10

Mar 10 Community funding platform for Lloyds Bank (DigitasLBi)

Researching attitudes to cholesterol diagnosis for Unilever (TMW)

Mar 9

Mar 9 Researching attitudes to cholesterol diagnosis for Unilever (TMW)

Experience strategy for Diageo’s “The Bar” platform

Nov 9

Nov 9 Experience strategy for Diageo’s “The Bar” platform

Online banking transformation for American Express

Jan 21

Jan 21 Online banking transformation for American Express

Project, Transformation